Small Business Marketing
One of the biggest challenges facing the small business owner comes in the field of marketing. It is amazing how many small business owners actually confuse selling with business marketing.
The two are completely different. Selling is when you actually pick a phone and make an appointment to see someone about your product whilst business marketing is entirely different.
Marketing is about building a brand, getting your message out there via a number of different channels and is not always about getting a sale. You could write a report about something you are an expert on and pertains to your industry and include a link to your company website.